The App for Ocean Lovers

TheBlu brings beauty and art to ocean conservation

Sea turtle.

(Laverne Nash /

TheBlu is the web's new little niche for ocean lovers: a free computer app that melds artistic beauty with environment care, TheBlu enables users to digitally dive into the marine universe, while also contributing to ocean conservation.
Users can take action by purchasing virtual fish - 25% of the pay is donated to non-profit organizations dedicated to ocean conservation. People with a creative bent can also join the Makers - the group of digital artists who created the website - and submit their own original art, music and animation.
TheBlu offers respite from the daily grind - it's definitely mesmerizing, yet it is the ambition to create a community of ocean-friendly individuals that makes this app shine. [Source: TheBlu]

To cut to the chase, go here:

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